Remarks by SMS Sim Ann at the Turning Passion Into Profits: Building a Community for Small Food and Beverage Businesses on 16 February 2017, 4.25pm at the Joyden Hall
1) Reaffirm the vibrancy of the Food Services sector, but highlight that amidst a highly competitive landscape and manpower constraints, F&B establishments must transform their businesses. This is in line with the Food Services ITM.
2) SMEs in the Food Services sector should leverage on partnerships, tailored programmes and support by public and private leads such as SPRING, RAS, Singtel, SPC and SME Centres to scale up and drive productivity
Introduction
- Thank you for coming together to foster vibrant
ecosystem to help F&B Micro-enterprises boost their capabilities. It was a
good sharing session earlier from the various F&B owners, evident from the
lively discussion during the Q&A session.
- We all know that
running a business is not easy. In fact, A SPRING-commissioned study showed
that the average micro and small food business runs at an annual operating loss
of 8%. In spite of the odds, new aspiring entrants continue to enter the
industry, with about 28% of food outlets being replaced each year.
- In such a
competitive landscape, existing
businesses must transform and find new ways to become more productive, yet
deliver higher value to their customers.
- This is a key
strategy of the Food Services Industry Transformation Map (ITM), which seeks to
help the sector innovate with new
business formats, and transform existing models.
- New entrants into
this market must begin their journey “right” by going beyond offering tasty
recipes to looking at how to run on an innovative and lean business model. They
need to provide a differentiated concept, profitable menu offerings, ensure
good sensible workflow and financial management. They should consider starting
with productive business formats to have a competitive edge over the
incumbents.
1. Partnering others to transform
- F&B
entrepreneurs need not face these challenges alone. There is a wealth of
F&B experience among our community.
To shorten the learning curve of new and existing F&B operators, SME
Centres, the Singapore Productivity Centre (SPC), the Restaurant Association of
Singapore (RAS) and SPRING Singapore are working together to foster an
ecosystem that seeks to assist F&B small businesses in building productive
and sustainable businesses.
The Government also provides strong support and significant resources to bring companies to the next level. There is a wide range of support programs to help our companies in different areas.
I am pleased to announce four new initiatives that will roll-out in May this year.
2a. Mentorship Programmes
- Restaurant Association of Singapore (RAS)
will be introducing a new mentorship programme.
- F&B veterans like CEO of 4FINGERS Crispy Chicken, Mr Steen Puggaard, COO of JP Pepperdine Group, Mr Jerry Lim, as well as COO of The Lo & Behold Group, Mr Andrew Ing will mentor aspiring entrepreneurs on business and leadership
2b. New Digital Solutions
- Singtel
has also partnered the RAS to offer digital solutions to F&B enterprises to
generate new business.
- These
include online menus, reservations and takeaway services to help generate more
business. With this platform, F&B micro-enterprises can look forward to
integrating their restaurant operations easily with online marketing solutions.
2c. New “Workshop +” programme and Free workshops by SME Centre
- Singapore
Productivity Centre will be launching a new “Workshop +” programme in “Workflow
Redesign”, “Menu Engineering” and “Financial Management”.
- SME
Centre @ ASME has also lined up a series of specially customised workshops
- Topics
include branding, marketing and human resource management.
- These
workshops are provided free of charge for both businesses and entrepreneurs.